Rodeo Drive has big things planned too
The Ferris Wheel and Fashion's Night Out on Rodeo Drive September 10, 2010
More than 60 retailers on Rodeo Drive will participate in Fashion’s Night Out on Friday, September 10, as Rodeo Drive leads the West Coast effort with glamorous in-store events, cocktail parties, DJs, complimentary manicures and extended shopping hours for all guests. As part of the global shopping event and for the first time ever, Rodeo Drive will erect a four-story Ferris wheel on the street. The conversation piece will be a replica of the George Washington Gale Ferris, Jr. invention which made its debut at the World’s Columbian Exposition in Chicago in 1893. Guests simply show a receipt confirming their purchase from a participating Rodeo Drive merchant that evening and receive a complimentary ride on this amazing wheel. Guests will also have front row seats for Fashion Rules, a unique, fast-paced trivia game pairing celebrities and designers in a life size version of a board game that challenges participants to answer fashion and style-related questions.I will be attending a Kevin Hall fashion show and party for Genlux magazine and some other events.
Are you doing anything for Fashion's Night Out?